Talk about rolling out a campaign

Toilet_paper1Undivided attention is hard for any advertiser to come by.  But one company thinks it just might have the right medium for your message. is selling space on its rolls at rates that are highly competitive.  For just $3.25, you get a 325-sheet roll in four colors. A minimum order is 5,000 rolls. Pointing out that people go to the bathroom on average six times per day, the site describes its product as “a surefire way to grab people’s attention.” Of course, the kinds of clients willing to advertise on toilet paper are probably limited.  Then again, it might be ideal for any political candidate who wants to “go negative.”

—Posted by Richard Williamson

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