Taco Bell Gives Notorious B.I.G.'s 'Big Poppa' the Spanish Treatment, Too Another job for Google Translate
By its own admission, Taco Bell agency Deutsch in Los Angeles used Google Translate to put together Spanish lyrics for the version of Notorious B.I.G.'s "Big Poppa" in this ad—much as it did with fun.'s "We Are Young" on the Super Bowl. So, the new words could very well be a jumble of prepositions and badly conjugated verbs. The ad is funny, but it exists at something of a moral crossroads for me. Do I applaud its display of unabashed public fatherhood, or call this guy out for using his kid to get chicks? That's what puppies are for.
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AdFreak is your daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd. Updated every weekday, with a weekly recap on Saturdays.


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