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The Super Bowl’s best and worst ads

OK, so it’s time for lists of the best and worst Super Bowl ads ever. We came across two this morning, one from Bodog, with its list of the five best, and one from MSNBC, listing the 10 worst. I’m sure virtually anyone who reads this would disagree with both. Was Reebok’s “Terry Tate” office linebacker really the best Super Bowl ad? And Apple’s follow-up to 1984, “Lemmings” (above), is the really the worst? On that one, in particular, I beg to differ. Sure, it’s no “1984,” which still, 23 years later, shows up on almost every list of best commercialsSuper Bowl or notbut the biggest problem with the ad was simply that its predecessor was so good. It’s no “Herb the Nerd” for Burger King, which is MSNBC’s No. 2.

Posted by Catharine P. Taylor

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AdFreak is your daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd and David Griner.

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