Subway Wants Women to Eat Right So They'll Be Sexier in Their Sexy Halloween Costumes

Update: The ad's been pulled

#SMW is right around the corner. Join us April 9-11 in NYC to get up to speed on all the latest strategies, technologies and trends you need to be following. Register now.

Ladies, bikini season may be over, but Subway wants to remind you that sexy Halloween costume season is still nigh.

In a somewhat awkward spot built around the idea of modeling your "sassy" and "foxy" outfits for co-workers over lunch (as one does), the chain ends on the note, "Whatever you're staying fit for, start at Subway."

I guess in a world where Sexy Olaf is a sell-out Halloween sensation, this is the Subway ad we deserve.

UPDATE: Subway appears to have pulled this ad from YouTube after it began receiving negative attention from national outlets like Time and Today.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in