The quieter side of Ogilvy’s Dove campaign

Adverganza dug up this commercial, which is part of Ogilvy Toronto’s self-esteem campaign for Dove. The ad, called “Amy,” was apparently released around the same time as “Onslaught” but got a bit lost in the shuffle. It’s less grandiose than “Evolution” and “Onslaught,” and that’s not a bad thing.

—Posted by Tim Nudd

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AdFreak is a daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd.

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