Quiksilver Is Now Making Business Suits That Double as Wetsuits

From the beach straight to the boardroom

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Surf's up—so let's suit up business style and catch a wave!

That's the thrust of a new project by TBWA\Hakuhodo and Quiksilver, which have teamed up to introduce True Wetsuits in Japan. These 2-millimeter-thick neoprene suits help guys look smashing at the office—or while hanging 10, shooting curls or whatever the hell people do on surfboards these days.

The well-dressed dude in the two-minute clip below certainly seems to be having fun, playing hooky at the beach and texting work that he's stuck in traffic.

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