Orbitz: done joking about the Hernandezes? | Adweek Orbitz: done joking about the Hernandezes? | Adweek
Advertisement

Orbitz: done joking about the Hernandezes?

Reports are coming in from outraged viewers that Orbitz has edited the commercial above to remove the hovercraft man's comical flubbing of the name Hernandez in his attempt to pluralize it. "Ah, the Hernandez … es … es," he says awkwardly at the beginning of the spot. That may have been insensitive, as viewers report seeing a shocking new version on TV where the guy has no trouble with the name. (The joke remains in two versions of the spot, a :15 and a :30, on Orbitz's YouTube page.) Viewers' enjoyment of the Orbitz commercials often seems to hinge on details like this. In the spot below, a customer asks the hovercraft man why he didn't just mail the refund check. "We have a hovercraft," he replies. In a different version of the ad, he says, "Because we have a hovercraft"—a tweak that ruined the whole damn thing, according to several message-board pundits.

—Posted by Tim Nudd

Get the The AdFreak Daily newsletter:

Thanks for signing up! Check your inbox for a confirmation email.

Topics: Nudd, Orbitz, Transit
Advertisement

Sign up for AdFreak Newsletters

About AdFreak

AdFreak is your daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd. Updated every weekday, with a weekly recap on Saturdays.

Click to Subscribe to AdFreak RSS