Nike ad honors Oregon Ducks after non-win
The Oregon Ducks lost to the Auburn Tigers 22-19 in Monday's college-football championship game. Nike provided the Ducks' attire. The snug white uniforms and black helmets were OK. The grey-silver-lime cleats and electric-lime socks, however, were distractingly awful. It looked like the team vomited mojitos on their feet before the kickoff. Nike wisely opted to show only the helmet in a consolation ad celebrating the Ducks—despite their failure—that ran the next day. The text proclaims, "Everyone loses games. Few change them." Perhaps the Ducks will consider changing their attire next season, as no team in footwear that ugly deserves to win the title. I wonder why they "Just blew it"? Was it the shoes? It's gotta be the shoes!
- The Guardian to Consolidate Web Properties Under One Domain
- FTC May Not Be Done With Google Yet
- IPG Shareholders Reject 2 Proposals, Including Gender and Race Reporting
- What If Arrested Development Were Coming Back on YouTube?
- Are You Young and Male? Discovery Says This TestTube's for You
- Dwell Media Hires New Head of Digital from Yahoo
- Top Digital Publishers Praise Yahoo's Tumblr Deal
- How J.Lo Is Becoming A Wireless Brand
- Ad of the Day: VisitEngland
- Twitter's TV Ad Targeting Uses 'Video Fingerprinting'
- Having Shipped Its Pants, Kmart Now Offers You 'Big Gas Savings'
- Rapture-Palooza Star Anna Kendrick Is Addicted to Reddit
- And the 2013 Grand Effie Goes to ...
- Samsung Presents Advertising's Most Idiotically Primitive Husband Ever
- 67% of Smartphone Owners Would Rather See Ads Than Pay for Premium Content
- Tablets Overtake Smartphones as the Big Shopping Device
AdFreak is your daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd. Updated every weekday, with a weekly recap on Saturdays.


Email
Print







