Mark Burnett hoping the jingle isn’t dead

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CBS is planning an ad-jingle show from Mark Burnett called Jingles. “The eight-episode order will pit teams of contestants against each other in weekly battles to determine who can come up with the most effective commercial ditty,” reports Mediaweek. I’ve got a killer tune in mind for the iPhone. Can’t give away too much here, but the words encourage product consumption in stark, emotional terms. (“Buy one or die” is the refrain.) I’m thinking Bono for the vocal.

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