Inside This L.A. Agency's Powerful Documentary About Gangsters Turned Interventionists

Omelet's 'License to Operate' can teach the industry plenty

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If the biggest extracurricular activity your agency has had time for lately is the yearly holiday card, prepare to have the bar hoisted higher than your T-rex arms can reach.

Los Angeles creative agency Omelet has released its first full-length documentary, a project that took three years to complete. The hook of "License to Operate" feels like a buddy-movie plot: It follows former gang leaders committed to improving their communities—partitioned into de facto war zones by subsets of gangs, sprung from the original Bloods and Crips—working with law enforcement when necessary. 

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