Henri the Existential Cat Sells His Bleak and Blackened Soul to Friskies Angsty animal now truly screwed
Henri Le Chat Noir was already feeling damned—trapped in an existential hell from which there is no escape. And that was before he was doing Friskies ads. The celebrated feline—winner of the Golden Kitty award at the Internet Cat Video Film Festival, expert on the pointlessness of life as elucidated in videos by Will Braden—just released his first of four Friskies spots. He's been "commissioned by Friskies to explore the phenomenon of cat food boredom." Actually, it's nice that Braden will make a few bucks off this, considering everything he's done for Internet cat watchers. As for Henri, I suppose if there's no point to anything, then there's no point in not selling out. Now that he's hit rock bottom, though, perhaps he can ask for help.
- Would Yahoo or Facebook Make a Better Tumblr Parent?
- Gevalia Aims for a Buzzy Social Partying Weekend
- Meet the Sleepy's Creative Finalists
- Modest Buzz for NewFront Content Based on Social Sharing Data
- Former Publicis COO Richard Pinder on Reimagining Global Networks
- Yahoo Adding Tweets to Homepage
- Embattled Abercrombie CEO Backpedals on Exclusionary Comments
- NBCUniversal Expands Licensing Deal With Amazon
- YouTube Star Tobuscus Forced Into Making Insane Musical Ad for Hot Pockets
- California Winery's Ads Pair the Product With Sex, Drugs and More Sex
- Dumb Ways to Die Is Now a Video Game for the iPhone and iPad
- Yahoo in Talks to Acquire Tumblr
- How BBH Perfected the Twist Ending for the Year's Best Beverage Ad
- How AT&T Got Kids to Make Some of the Year's Best Ads
- 16-Year-Old Media Mogul Tavi Gevinson Is Expanding Her Empire
- Meet the Sleepy's Creative Finalists
AdFreak is your daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd. Updated every weekday, with a weekly recap on Saturdays.


Email
Print







