Has Hollywood now fully jumped the shark? | Adweek Has Hollywood now fully jumped the shark? | Adweek
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Has Hollywood now fully jumped the shark?

Periodically, Hollywood will serve up an indescribably dumb movie. So, what do you do when you're forced to market a product that's beyond insipid? Well, you can go at it tongue in cheek, like they did with Snakes on a Plane. Or you can play straight man and try to present it in the best light possible. Here, I offer the trailer for Mega Shark vs. Giant Octopus as evidence that the latter approach just doesn't work. While this film won't sweep the Oscars, it might make its way to the short list of the funniest movie deaths of all time, which already includes some excellent shark entries. Just l@@k at this trailer. A shark eats a battleship, then a suspension bridge, then a plane, people. A plane in the sky.

—Posted by Rebecca Cullers

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Topics: Cullers, Film
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