Greg Jennings Gets Up on Wrong Side of Bed in Latest Old Spice Ad | Adweek Greg Jennings Gets Up on Wrong Side of Bed in Latest Old Spice Ad | Adweek
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Greg Jennings Gets Up on Wrong Side of Bed in Latest Old Spice Ad Stuck between business and pleasure

This latest Wieden + Kennedy ad for Old Spice featuring Green Bay Packers wide receiver Greg Jennings—following up on the recent "Film" spot—is like something from the end of Horse Feathers, which fits the forced-wackiness motif all their ads have now. Jennings nonchalantly saying "Nope!" as he swats an opposing player away made me chuckle, but overall the bed is kind of a clunky device for the "mixing business and pleasure" quote that's central to this ad. It looks awkward and unnatural, but not in a way that's actually all that funny. It does put Jennings's recent groin injury in a new perspective, though.

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