Gorgeous New Food Ad From Britain Will Make You Very, Very Hungry

Clean your screen first before licking it

#SMW is right around the corner. Join us April 9-11 in NYC to get up to speed on all the latest strategies, technologies and trends you need to be following. Register now.

It's kind of obvious why humans are obsessed with food. It's delicious. It makes us feel good. And well, it keeps us alive.

It seems rather simple to sell food, and it is. But as with any advertising, there's good and then there's great—and great food-porn ads are really, really great. They make you salivate and possibly lick the screen.

The latest in mouth-watering ads comes to us from Britain's RKCR/Y&R for Marks & Spencer. It's laden with all the drool-inducing techniques characteristic of good food spots—close-ups, slow-motion and time-lapse shots that all blend together in a perfect medley of deliciousness. 

Take a look below at this treat guaranteed to satisfy your cravings, or amplify them.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in