‘God of War 2,’ coming to a park near you | Adweek ‘God of War 2,’ coming to a park near you | Adweek
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‘God of War 2,’ coming to a park near you

Gow2_2 To promote the newly released God of War 2, possibly the last good game for the PlayStation 2, Sony has set up a peculiar Battle of the Gods Web site. Rather than show the “blood, puzzles, [and] cinematic presentation” of the game itself, the site features people who are (poorly) dressed up as the game’s characters, and you’re invited to have them fight each other to the (simulated) death in some random public park. The whole thing has a low-budget Renaissance fair/Society for Creative Anachronism feel to it. Certainly a better attempt at marketing than a bogus blog.

—Posted by Kamau High

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