Give gifts from RadioShack, be a superhero


You're not a holiday superhero unless you give expensive digital gifts from RadioShack. That's not the explicit message of this seasonal campaign from Butler, Shine, Stern & Partners, but it's how I choose to interpret it. What, is Christmas nothing more than a celebration of crass commercialism these days? When did that happen? Anyway, the ads—featuring gift-givers transformed into comic-book-style crusaders and (in a couple of spots after the jump) Lance Armstrong looking a lot like Hugh Hefner—are OK, but can't compare to the Shack's inspired Christmas 2009 musical stuff. I think I'll wear a mask, cape and latex bodysuit to the AdFreak holiday bash this year. That way, I won't have to change from my work clothes. Via Make the Logo Bigger.

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AdFreak is a daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd.

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