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Advertisers aren’t going awry when they sign up Tiger Woods as a celebrity spokesman. For the second year running, Woods topped the voting in a Harris Poll that asked adults to pick their favorite sports star. Derek Jeter was the runner-up. Peyton Manning, the prominent commercial actor who has been known to dabble in pro football, came in at No. 8 on the list. Showing remarkable staying power, the retired basketballer-plus-baseballer Michael Jordan came in third.
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