Germany debuts mentally ill stuffed animals | Adweek
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Germany debuts mentally ill stuffed animals

Animals

Promising hours of fun for the whole family, a German company has introduced a line of stuffed animals that suffer from psychiatric disorders. There's Dub the turtle, who has severe depression; Sly the snake, who suffers frightening hallucinations; Dolly the sheep/wolf, who has multiple-personality disorder; Kroko the crocodile, who is terrified of water; and Lilo the hippo, who's been obsessed with solving the same wooden jigsaw puzzle for months. The company's founder says: "It started as a bit of a joke with my girlfriend, who has lots of soft toys, and then we thought there could be something in the idea. Children and grownups like their vulnerability and find something in them that gives them a great sense of comfort in helping to heal them." This should go over about as well as American Girl's homeless doll did. Via The Awl.

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