Advertisement

Ford Destroys Defenseless Creature in Strange, Emotional New Ad Weep for the toads

This "Cane Toad Road" ad from Australia (via ad agency JWT Melbourne) for the Ford Falcon and its EcoBoost engine leaves me feeling sad for toads rather than impressed by the car's performance. Poor Ralphie. Even if they're too dumb to keep track of their own secretions, or the toxicity thereof, viewers like myself have a minute plus to get attached to their endearingly dippy late-night chatter. The car is an unpleasant interruption by the time it shows up. However, since cane toads are a dangerous, feral species in Australia, the ad's target audience probably doesn't think they're as cute as we do.

Get the The AdFreak Daily newsletter:

Thanks for signing up! Check your inbox for a confirmation email.

Advertisement

Sign up for AdFreak Newsletters

Advertisement
About AdFreak

AdFreak is your daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd and David Griner.

Click to Subscribe to AdFreak RSS