Dear God, Save Me From the Monsters in the Drambuie Ad

Lunatic spot from Sell! Sell! in London

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Samuel Beckett meets Salvador Dali in this crazy new Drambuie ad from London ad agency Sell! Sell! and HSI director Chino Moya. We've seen some wacky liquor commercials in the past few weeks—notably the ones for Baileys and Smirnoff—but this new ad takes the cake, featuring all sorts of odd characters in a surreal and foreboding landscape. The message seems to be that Drambuie is the favored booze of those trapped in an existential hell from which there is no escape.

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