Canadian ads dramatize long reach of AIDS

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After seeing these ads, Canadians hopefully won't get their health PSAs confused and stop sleeping with people who have Parkinson's. This effort, with similar limb-filled visuals, is an AIDS-awareness campaign by Bleublancrouge in Montreal. "Each time you sleep with someone, you also sleep with his past," says the text. (The client is Bristol-Meyers Squibb Canada's "One Life" initiative.) Extra limbs: never a good thing, whether you're talking PSA campaigns or cartoon villains. Via Copyranter.

—Posted by Tim Nudd

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