Bruce Sutter finds relief in Cooperstown

BrucesutterMemo to Rolaids: If you haven’t already done so, get busy cranking out an ad to salute relief pitcher Bruce Sutter, whose election to baseball’s Hall of Fame was announced this week. Sutter was a four-time winner of the Rolaids Relief Man award, given annually to the best reliever in each league. Passed over for Cooperstown enshrinement in his first dozen years on the Hall’s ballot, Sutter dates back to baseball’s pre-pharmacological era. That ought to make him an especially valuable connection for a brand whose name has the misfortune of nearly rhyming with “steroids.”

—Posted by Mark Dolliver

Get the The AdFreak Daily newsletter:

Thanks for signing up! Check your inbox for a confirmation email.


Sign up for AdFreak Newsletters

About AdFreak

AdFreak is a daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd.

Click to Subscribe to AdFreak RSS