Banks are now bribing you with ice cream | Adweek
Advertisement

Banks are now bribing you with ice cream

Icecream Webster Bank is introducing “ice cream truck brand ambassadors” via Horizon Media. From the release: “Through June 29, the financial institution will be giving away ice cream in a branded Webster Bank ice cream truck at a number of parks, recreational and shopping areas throughout Westchester County in New York and lower Fairfield County in Connecticut.” The stuff is free, so there’s no need to worry about your savings melting away (ha!). Maybe I should change banks. At mine, the tellers won’t even let me have any of those lollipops in the baskets by their windows. They say those are “for kids.” Hey, does Junior have Platinum Checking and two IRAs? I want my damn lolly!

—Posted by David Gianatasio

Topics: Gianatasio
Advertisement

Sign up for AdFreak Newsletters

About AdFreak

AdFreak is your daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd. Updated every weekday, with a weekly recap on Saturdays.

Click to Subscribe to AdFreak RSS