Angels doing OK under new name | Adweek Angels doing OK under new name | Adweek
Advertisement

Angels doing OK under new name

Angels2Maybe the Anaheim Angels were on to something last winter by changing their name to the Los Angeles Angels of Anaheim. People are still making fun of the “rebranding,” of course, but Angels fans are the ones laughing now. (Those special-edition Los Angeles Dodgers of Los Angeles caps look kind of silly now, too.) Angels ownership said the name change was about developing a broader fan base. And indeed, the team had a record attendance this season. Of course, it didn’t hurt that the product this year has been top-notch.

—Posted by Tim Nudd

Get the The AdFreak Daily newsletter:

Thanks for signing up! Check your inbox for a confirmation email.

Topics:
Advertisement

Sign up for AdFreak Newsletters

About AdFreak

AdFreak is your daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd. Updated every weekday, with a weekly recap on Saturdays.

Click to Subscribe to AdFreak RSS