Amazon puts holiday promotions to vote | Adweek
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Amazon puts holiday promotions to vote

Mongoosebike_1 ’Tis the season for holiday gimmicks, but this one from Amazon is kind of cool. For the next four weeks, it’s having customers vote among four different potential price-slashing deals, with the deal that gets the most votes each week actually becoming reality. You can watch a video about how the promotion works here. This week’s choices are an Xbox 360 core system for $100 (down from $300); a Mongoose mountain bike for $30 (down from $140; it’s pictured here, in case you’re not quite awake yet); an interactive Princess Genevieve Barbie doll for $10 (down from $50); and an Amazon Prime membership with a $100 gift certificate for Amazon toys (a $180 value all told) for $40.

—Posted by Catharine P. Taylor

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