Alex Tew works on his next million

AlextewAlex Tew, the now-famous 21-year-old British college student, is nearing his goal of making a million dollars selling $1-per-pixel ad space on his Web site, The Million Dollar Homepage. With just 1,000 pixels to go, Alex is squeezing every penny out of his venture. Rather than a straight-up sale for $1,000, he’s auctioning the remaining space on eBay, surely expecting to drive up the price. As of today, with five days left in the auction, bids had reached $152,300. We’re beginning to think Alex is a stone-cold genius. While a capitalist at heart, he is shutting the door on the reselling of ad space by current pixel owners: “While a ‘pixel after-market’ would be quite a cool concept, I am determined to maintain the idea of the homepage being an ‘Internet time capsule,’ ” he writes on his blog.

—Posted by Brian Morrissey

Get the The AdFreak Daily newsletter:

Thanks for signing up! Check your inbox for a confirmation email.

Topics: Morrissey

Sign up for AdFreak Newsletters

About AdFreak

AdFreak is a daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd.

Click to Subscribe to AdFreak RSS