Ad-wrapped Acela taking long, strange trip | Adweek Ad-wrapped Acela taking long, strange trip | Adweek
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Ad-wrapped Acela taking long, strange trip

Acela I no longer have to sneak aboard a freight train to enjoy traveling this great country of ours inside a giant ad. I can just buy a ticket on the Acela Express from Boston to Washington, D.C., which will soon be completely wrapped in an ad for the History Channel’s upcoming special 1968 with Tom Brokaw. The faces of Martin Luther King Jr., Bob Dylan, Richard Nixon, Robert F. Kennedy, Arlo Guthrie and Goldie Hawn will be among those adorning the train. Goldie Hawn?! I guess Amtrak isn’t speeding through the tunnel to extinction fast enough. The company swears that despite the artwork, passengers will be able to see out the windows. Thank God we’ll still get unobstructed views of all the McDonald’s and Nike billboards zipping by. And one more thing: Arlo Guthrie?!

—Posted by David Gianatasio

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