Marketers Are Ready for Google Android Everywhere From TVs to Watches
Performance Marketing
Google’s Android makeover gives advertisers new canvasses to reach consumers from TV search to smartwatch notifications to shopping carts. The company is showing off its latest upgrades at its developers [...]
Samsung Nears Agreement on Google TV
Performance Marketing
By next year, you could be checking your Gmail on a new device: your flat-screen TV. According to The Wall Street Journal, Google is working with the world’s two largest [...]
DDB, Tribal DDB Take Lead on Intel
Brand Marketing
Account shifts are fair play, right? Two years after Venables Bell & Partners replaced McCann Erickson on Intel’s corporate image account, Venables Bell has been usurped by another shop.