Will Brands Get Behind Peeple, an App Already Being Called a Cyberbully’s Dream?
Performance Marketing
There's been considerable buzz this week about the mobile app Peeple, which will let you rate other people's attributes—such as their romantic lives, personal integrity and professionalism—the same way you'd [...]
Are Tablets Just as ‘Mobile’ as Smartphones?
Brand Marketing
Nearly three years ago, Facebook CEO Mark Zuckerberg proclaimed that the "iPad's not mobile....It's a computer.
Former Tinder VP Sues the Dating App for Sexual Harassment
Performance Marketing
Whitney Wolfe, the former vp and co-founder of Tinder, filed a sexual harassment lawsuit against the dating app on Monday, stating that she was labeled a "whore" in front of [...]
Twitter Is Surprisingly Low on This List of World Cup Fan Plans
Performance Marketing
Twitter looks like an underdog in the World Cup, according to a survey by RadiumOne. It was in just fifth place in a ranking of sites consumers would tap for [...]
RadiumOne Fires CEO
Performance Marketing
RadiumOne's board of directors last night voted to fire chief executive officer Gurbaksh Chahal after he pleaded guilty to charges of physically abusing his girlfriend last summer.
Global Ad Buys Might Finally Become a Reality
Brand Marketing
When the holding companies Publicis and Omnicom announced last month they were joining forces to form the world’s largest ad agency group, they called it “a new company for a [...]