Outlook Masterclass: Leveraging Data to Optimize the Omnichannel Experience

How 3 marketing leaders are using data to deliver personalized consumer experiences 

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How do you use the right data mix to improve the modern omnichannel experience, while keeping consumer trust at the forefront?

In this masterclass, learn from 3 top marketers on their data-driven strategies tailored to fit consumers’ ever-evolving needs. Derek Wise, Chief Product Officer at Oracle Data Cloud, recommends not just looking at the individual consumer’s life but their entire media ecosystem for better (and more cost-efficient) results.

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