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As the Chief Marketing and Communications Officer of Mastercard and President of the Healthcare Division, Raja Rajamannar discusses how creating a “risk-map” was necessary when leading cross-functional teams. During a recent episode of CMO Moves, Raja spoke on how he is taking on the world of quantum marketing and the evolution of marketing in this new paradigm.
I wrote a case study that was all about your relationship with your CFO and how you co-created a new marketing finance team.
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