Give our readers an inside look at your brand's marketing approach by joining the Adweek Columnist Network. If you're a VP or above, submit your pitch.
On April 30, the subscription-only streaming service CNN+ will shutter for good. In what incoming CNN chief Chris Licht called a “uniquely shitty situation,” the newly merged Warner Bros. Discovery raised the white flag on three-week-old CNN+ before letting it be routed in the streaming wars. Uncoincidentally, Netflix announced two days prior that it lost subscribers for the first time in a decade—and shed 35% of its market value on the news.

WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in