Portrait of Zach Canfield

Zach Canfield

Zach Canfield is an associate partner and director of talent at Goodby Silverstein & Partners.

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What Working in a Tattoo Shop Taught Me About Advertising’s Creative Process

Voice

Don’t choose the people you like for a job; choose the people you need.

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A Message of Hope to Graduating Marketing Students

Voice

Young people are an energy injection for an agency. And energy and excitement are so needed right now.

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20 Years of Agency Advice for Junior Creatives

Voice

Half a lifetime spent in advertising leads to many lessons learned.

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This Is What Recruiters Are Really Looking for in New Hires

Agencies

You have to tap into your inner-creative.

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Is Jeff Goodby the Best Copywriter at Goodby Silverstein & Partners?

Creativity

Why specialization isn't the secret to success.