Portrait of Robert Davis

Robert Davis

Robert Davis is engaged as head of digital U.S.A. at Ogilvy. Over his 23-year career in digital, he has lead innovation teams at Gannett, MTV and the AMC and IFC TV networks.

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5 Ways to Perfect Your Brand’s Sonic Strategy

Voice

here are five things every marketer needs to understand if they are to succeed with sonic branding creative over the next year.

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Any Brand Not Marketing in the Esports World Is Already Behind the Curve

Brand Marketing

It's valued at $1.5 billion and has a reach of 385 million people globally.

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