Richard Jalichandra
Performance Marketing contributor Richard Jalichandra is evp and global general manager at Spiceworks Ziff Davis, an Austin, Texas-based global marketplace that connects technology buyers and sellers.
B-to-B Behavioral Intent Evolves—Why First-and Third-Party Data Matters More Than Ever
Editor’s note: This article was submitted in response to Performance Marketing contributor Erik Matlick’s December guest post entitled, While Valuable, Publishers Can’t Afford to Get Distracted by First-Party Data The [...]