Perry Lowder

Perry Lowder

Opinion Contributor
Perry Lowder brings global brand strategy experience to Joe Smith, Padilla’s brand consultancy. Over the course of his career, Perry has helped to build brand architecture models, strategic platforms and employee engagement programs for some of the world’s biggest brands, including American Express, SAP and CVS Health.

How Brands Can Navigate the Political Minefield

Go all in, or don’t go in at all.