Marc Stephenson Strachan Opinion Contributor Marc Stephenson Strachan is chairman of ADCOLOR, Inc. and a senior marketing and advertising industry executive. He most recently served as executive vice president and chief client officer of Publicis-Sapient, a role in which he managed an expansive team of senior executive agency leaders to drive client marketing dynamics and corporate revenue. Voice Why Political Marketers Need to Focus More on Marginalized Voters Political marketers need to grasp the reality: the multicultural vote, consisting of ethnic cultures, LGBTQ+ folks and various other factors, is key to win in 2020. Voice It’s Time We Overhaul the Industry’s Narrative Around Mental Illness Too often people suffering are shamed for trying to draw clear boundaries. Voice Advertisers Need to Focus on People and Drop the Excessive Use of Algorithms Otherwise we risk losing sight of ourselves. Adweek's Grad Guide 8 Tips to Help Perfect Your Interviewing Game Opinion: And how you can present yourself in the best light possible. Voice Agencies and Clients Need to Find a Balance of Mutual Respect to See Long-Term Growth One shouldn’t be held on a pedestal.