Portrait of Eric Toda

Eric Toda

Dad and husband first. Marketing executive (Meta, Nike, Airbnb, and Snapchat), board member (Smithsonian APAC, The Asian American Foundation, LAAUNCH, Reimagine) and angel investor (Hyphen Capital) second.

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‘Through Our Work, Every Voice Will Be Heard’

Voice

Marginalized communities can advance each other without sacrificing progress

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‘My People Are Dying in Silence—and I’m Here With a Megaphone’

Voice

Understanding the gravity of words and actions, from Asian American leader Eric Toda.

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Purpose-Driven Brands Need to Change Their Approach Post-Covid

Voice

Covid-19 has created a philosophical dilemma: If your brand isn’t your products and your products are not your purpose, then what are you?

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3 Ways Covid-19 Has Pushed Brands to Reevaluate Social Strategies

Voice

Building a creative muscle that will rely less on the creation of content but instead on curation of content will serve every marketing team, not just the social team.

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4 Tips to Help Challenger Brands Live Up to Their Full Potential

Voice

DTC marketers must be quick on our feet, or we lose the race before it even begins.