Brian O'Leary

Brian O'Leary is the founder and principal of Magellan Media Partners, a publishing consultant that helps enterprises with media and publishing components.

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5 Ways Publishers Can Capitalize on the Content Marketing Boom

Accounts

While there has been a good deal of buzz about the growing importance of content marketing for brands, some publishers may still be asking, “Can I get a piece of [...]

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How to Avoid the Technology Conundrum

Publishing News

The persistence of change in the publishing industry frames the technology conundrum: Publishers need better tools to keep up with the marketplace, but they are implementing those tools in ways [...]