Convergent TV
News and trends across linear and connected TV, streaming platforms, and video advertising, plus insights from the networks, buyers, and creators driving change.
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ExclusiveClear Channel Taps Two Top TV Execs to Reprogram Outdoor AdvertisingUnivision’s Wade Davis and former Paramount ads leader John Halley join Clear Channel C-suite
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ExclusiveFox Expands Agentic Push With Eyes Set On TV Upfront FutureFox adds new agentic agency partners, expands into linear buys, and looks ahead to upfront.
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Netflix Confirms It’s Laying Off 6% of StaffNetflix is cutting around 1,000 jobs.
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The Chicago Bulls Logo Controversy Is Not What It Appears to BeSocial media is having a cow about the size of the Bulls logo vs. sponsor Plus500.
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Smart TVs, Smarter AdsThis post was created in partnership with Google TVSmart TVs have transformed the advertising experience, paving the way for more relevant experiences without the disruptions of traditional commercials.During an ADWEEK […]
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Move Over Social—CTV Is About to Revolutionize the Ad ExperienceThis post was created in partnership with Best Buy Ads Key takeaways Could CTV take a page from social and reinvent the legacy television ad-watching experience? During an ADWEEK House […]
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How MLB Made an Urgent Pitch to Fans for the 2026 PlayoffsThe MLB playoffs are seeing a ratings boost, and some of the credit likely goes to the league’s ‘No Time Like October’ campaign.
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ADWEEK TV Advantage: The Playbook for Making a Successful NFL AdHere’s how to make a successful NFL ad, according to data.
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Jay Askinasi to Lead Skydance Ad Sales, WBD Ad Leaders Exit After MergerAskinasi led ad sales for Paramount Skydance as CRO ahead of the WBD merger.
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How Bacardí and AMC Resurrected the Crypt Keeper After 30 YearsBacardí and AMC Global Media teamed to make the Crypt Keeper the host of FearFest 2026.
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