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As part of the Adweek Sustainability Playbook, Shell Brands International AG CEO & Vice-Chairman Dean Aragón shares the journey to decarbonization and the steps to achieve net-zero emissions.
THE CHALLENGE
How do we as an energy business achieve net-zero emissions by 2050 while meeting the world’s growing demand for energy, respecting nature, powering lives, and generating shareholder value?
THE APPROACH
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