Mark your calendar for Mediaweek, October 29-30 in New York City. We’ll unpack the biggest shifts shaping the future of media—from tv to retail media to tech—and how marketers can prep to stay ahead. Register with early-bird rates before sale ends!
This week, the broadcast networks are making their final decisions about which current shows to pick up for next season—you can find the latest renewal and cancellation news here—but it’s safe to say that no broadcast renewal during the next week will come anything close to the size, or length, of the one Adult Swim just handed to its most popular show, Rick and Morty: a 70-episode order that should keep the series on the air for the next decade.
Adult Swim made the deal with Rick and Morty creators Dan Harmon and Justin Roiland ahead of Turner’s upfront presentation next Wednesday morning, when the show will be part of its pitch to advertisers.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in