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Topic: Neiman Marcus

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Retailers Are Finding That Data Vulnerability Can Undo Years of Brand Equity How to bolster defenses and clean up the PR mess

Data breaches, as we have all learned, can be #EpicFails with far-reaching and destructive implications for brands. Once sensitive consumer information—payment-card data, home addresses, phone numbers—are stolen, the ramifications can…

March 23, 2014, 9:01 PM EDT

Adweek Picks the Year's Most Bizarre Gifts Ridiculous items for when money is no object, and taste is no subject

As you read this, Americans are in the process of buying $602 billion worth of presents. And thanks to the Web (where $82 billion of that money will be spent)…

December 16, 2013, 10:27 PM EST

PopSugar Partners With Neiman Marcus for Luxury Subscription Box Will women shell out $250 for mystery products?

Not sure what to give friends and family for the holidays this year? PopSugar is teaming up with Neiman Marcus on a holiday edition of its PopSugar Must Have subscription…

October 16, 2013, 11:32 AM EDT

The New York Times Reinvents the Boring Banner Ad Just don't call it 'native'

An obscure piece on The New York Times’ website about Picasso repurposing his canvases by painting over older, abandoned projects was fascinating, at least insofar as stories about master artists…

May 20, 2013, 9:55 PM EDT

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