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Topic: Hulu Plus

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Join Today's #AdweekChat for a Discussion of Cable, Streaming Video and Cutting the Cord Twitter chat at 2 p.m. will include Hulu's ad sales chief

The TV dominance of cable and satellite seems to be eroding quickly this year, as more and more content becomes available on streaming services or for purchase a la carte.  Some…

October 22, 2014, 12:30 PM EDT

Hulu Gains Exclusive Rights to Stream 'South Park' Will host full archive and new episodes in $80 million deal

Trey Parker and Matt Stone, co-creators of the long-running Comedy Central animated show South Park, have struck an exclusive deal with Hulu to host the series—including its 244-episode archive as…

July 14, 2014, 10:56 AM EDT

Viewing Habits Show Traditional TV Networks Still Reign Supreme But video services like Netflix and Amazon Prime are catching up

Especially among younger viewers, use and awareness of digital streaming companies is growing to rival that of traditional TV networks. However, television currently remains the top medium by which to…

April 29, 2014, 10:53 PM EDT

Hulu New Original Series Deadbeat Launches With Whisper Campaign First-of-its-kind advertising on new platform

The paranormal, unfinished business and unlucky love—these are all themes you might find talked about on Whisper, the app that lets anonymous users post secretive messages. They are also the…

March 11, 2014, 9:39 AM EDT

Multiple Syndication Partners for CBS’ The Good Wife Cable, streaming, local stations package worth $2 million per episode

Months after taking the homegrown show to market, CBS has secured a complex series of syndication deals for The Good Wife. In a multiwindow deal that involves a basic cable network…

March 13, 2013, 2:12 PM EDT

American Express, Xbox Sync Up to Change Up Console Advertising Companies piloting offers program in Halo 4

Marketing on gaming consoles can be as hard as completing the “Mile High Club” campaign in Call of Duty: Modern Warfare. Brands can post billboards in racing games or create…

November 1, 2012, 6:01 PM EDT

Discovery App Looks to Own TV Experience Matcha.tv inks partnerships with HBO, Turner, other programmers

The war for control of the TV screen, specifically the battle over which company or companies will own the user interface—and by default, the relationship with the average viewer—has only…

September 21, 2012, 3:36 PM EDT

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