Facebook Page Insights | Adweek Facebook Page Insights | Adweek

Topic: Facebook Page Insights

Facebook Updates Page Insights, Breaks Out 'PTAT' Marketers want clearer metrics

Brands evidently haven't been satisfied with Facebook's People Talking About This (PTAT) page engagement metric. So the digital giant, as part an overall revamp of its 3-year-old Page Insights product,…

June 19, 2013, 3:00 PM EDT