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Topic: coffee

Amélie Director Jean-Pierre Jeunet Introduces Lavazza to North America

Bringing magical realism to coffee

For Lavazza, coffee is much more than a beverage—it's an art form. That's certainly the message of the brand's first North American campaign from French director Jean-Pierre Jeunet, who is known…

Ad of the Day: Hugh Jackman Wants Your Help Changing the World, One K-Cup at a Time

Keurig brings actor's Laughing Man coffee into homes

Here's one good way to get a celebrity pitchman for your ads: help turn his local passion project into a national brand. Keurig Green Mountain, the single-serve coffee company, is launching…

As the McDonald’s vs. Taco Bell Breakfast War Rages On, More Brands Join the Fight

Dunkin' Donuts, Starbucks and Carl's Jr. work on innovations of their own

Free breakfast. It's the latest marketing strategy two fast-food giants are wielding in what has been dubbed "the breakfast war." The stakes are high—fast-food breakfast sales last year rang up $34.5…

David Lynch's Coffee Brand Is Back With Another Zany Spot

Ponders the question, 'Can robots have coffee?'

Would an artificially intelligent robot drink premium coffee? That's the central question in a new spot for David Lynch Signature Cup coffee. The acclaimed, eccentric director has had his own coffee…

Customers Are Paying to Trade Places With the Barista

Latte classes are the hottest thing to come from the coffee bar

Two years ago, Christian Ott decided to run a Sunday afternoon seminar on coffee appreciation. Ott had just been hired as director of coffee for Stone Creek, an artisanal coffee…

How a Topless Mermaid Made the Starbucks Cup an Icon

She’s a little more modest today than in the ‘70s

Every day, millions of people walk into any of 20,519 Starbucks in 65 countries, and most walk back out with the same thing: a white cardboard coffee cup. Do you…

This Brilliantly Designed Alarm Clock Wakes You by Brewing a Cup of Coffee

And looks damn good doing it

Tired of being awoken by talk radio or the dulcet default chimes of your smartphone? Maybe you'd like a nice cup of Ethiopia Yirgacheffe instead? The Barisieur is here to help.…

Are Brands Better Than Sex?

Of course they are—or so a bunch of survey-happy marketers would have us believe

Maybe we’re guilty of generalizing, but let’s just venture a guess and say that people like to have sex. Of course, people like to shop, too. Marketers have long understood the…

Barista Gorgeously Customizes His Customers' Cups at U.K. Starbucks

Artist spends 40 hours on each

Artist and barista Gabriel Nkweti Lafitte, who works at the Starbucks across from the British Museum in London, has been taking some pretty awesome liberties with the chain's "name on…

Coffee Brand Pours You a Free Cup When You Yawn at Its Vending Machine

These airport stunts never get tired

Vending machines have been developing unique personalities for some time. We've had generous ones, sadistic ones, patriotic ones. Now, we've got an exceedingly empathetic one. Check out the video below…

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