Topic: AdParlor

Facebook Expands Mobile App Ads Offering App developers can now buy their way into mobile News Feeds

Back in August Facebook began letting a limited numbers of mobile app developers pay for their apps to be promoted within the Try These Games box right in the middle…

October 17, 2012, 5:21 PM EDT

Facebook Decentralizes Mobile Team in Strategic Move Tells advertisers, agencies all products now mobile-native

The shadow hanging over Facebook since it filed to go public in February and looming larger in the lead-up to its IPO is its struggle to monetize mobile. The social…

July 26, 2012, 2:03 PM EDT