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PacSun, StyleHaul Partner in Back-to-School YouTube Campaign Online stars engage young shoppers

Lifestyle apparel company PacSun is the latest in a growing number of retailers to partner with YouTube content creators. In a cutting-edge back-to-school marketing campaign, PacSun will feature YouTube stars…

August 21, 2014, 2:04 PM EDT

15-Year-Old YouTuber Lohanthony Doles Out Advice for Vloggers He has MTV's attention

At the age of 14, most people are concerned about starting high school. YouTube star Anthony Quintal—known to his fans as Lohanthony—had to manage hosting his own MTV Web show…

August 21, 2014, 10:41 AM EDT

Vine Just Got Much Better for Marketers Now allows footage shot from any camera

Vine has been updated today to allow users to upload videos onto the platform. The move should entice traditional creatives and digital shops, which, like consumers, had been limited to…

August 20, 2014, 2:15 PM EDT

Sharlto Copley and Michelle Forbes Will Star in PlayStation's Powers Susan Heyward plays a key role, too

Sharlto Copley will star as the lead in Powers, Sony PlayStation Network’s first foray into original programming. Copley, of District 9 and recent box office grand slam Maleficent, joins the…

August 18, 2014, 5:22 PM EDT

House of Cards' Kevin Spacey Prank Calls Hillary Clinton But we're still not buying the Southern accent

Kevin Spacey, more or less in character as House of Cards' South Carolina politician Frank Underwood, stars in this ad for the Clinton Foundation, keyed to Bill Clinton's 68th birthday.…

August 18, 2014, 12:22 PM EDT

American-Made Anime From Rooster Teeth Gets Licensed In Japan Usually it's the other way around

Usually American audiences crave Japanese anime shows. However, in the case of RWBY, Rooster Teeth Productions' American-made animated series, the show is heading the other direction. The multi-channel network announced…

August 15, 2014, 10:30 AM EDT

Obama Getting 'Fancy' With His Words Goes Viral President's edited words blend with the song of the summer

First things first, have you seen Barack Obama singing Fancy? YouTube channel baracksdubs, known for mashing up the President's speeches into popular songs, has taken on the popular Iggy Azalea rap…

August 14, 2014, 7:55 PM EDT

FDA Turns to SkyDoesMinecraft to Create Anti-Smoking PSA YouTube content creator recently reached 2.1 billion views

When 21-year-old Adam Dahlberg—best known as SkyDoesMinecraft—announced to his parents he was quitting his day job at Subway to pursue creating YouTube videos about the game Minecraft, they were a…

August 14, 2014, 12:17 PM EDT

Nerdist Wants to Create a Larger Network, 'Like a Viacom or a Disney' Site and podcast have grown into a multiplatform empire

Nerdist has turned from being a pet project of Chris Hardwick into a podcast maker, a multichannel network and online publisher that's expanding into TV and live events. Under the direction of…

August 13, 2014, 8:48 PM EDT

BMW Sticks With Jaw-Dropping Stunts in YouTube Video Revs up views with tricks

BMW’s chart-topping spot on this week’s Adweek/VidIQ top 10 branded video chart shows that insane car moves still do the trick for automakers in grabbing YouTube views. BMW’s "The Epic Driftmob"…

August 13, 2014, 7:58 PM EDT

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