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Videology Reels in $60 Million in Fresh Capital Video ad tech sector continues to percolate

Though there’s been recent talk of an ad tech bubble, that doesn’t seem to be the case in the video sector. Videology, which help brands and publishers manage Web and mobile…

May 28, 2013, 6:00 AM EDT

Sports Illustrated to Launch Daily Live Web Show Breaking in Time Inc.'s new digital video unit

Sports Illustrated readers are getting a new way to combat the mid-day slump: Starting June 3, the weekly sports mag is launching a new Web series, SI Now Powered by…

May 28, 2013, 12:02 AM EDT

Hearst Is the Latest Publisher to Jump On Native Ad Trend Scale across brands

Hearst Magazines is the latest publisher to join the native ad gold rush, with new products that will let advertisers run their messages into editorial real estate and, if desired,…

May 27, 2013, 9:57 PM EDT

When Will There Be One Metric for All Screens? Get used to low accuracy

The dream of every client and media agency is simple: one metric that works across every single screen—television, tablet, smartphone, computer. But, either ironically or inevitably, depending on who you…

May 26, 2013, 10:57 PM EDT

Struggling for Ad Support, Huffington Mag Looks Past iPad Revamp under way

When The Huffington Post’s weekly iPad magazine Huffington transitioned from a pay model to free last August, advertising was intended to sustain the tablet-native title, as consumers had resisted paying…

May 26, 2013, 10:57 PM EDT

Rapture-Palooza Star Anna Kendrick Is Addicted to Reddit Uses Snapchat through the day

Specs Who Anna Kendrick Age 27 Accomplishments Starring in Rapture-Palooza (in theaters June 7) and Drinking Buddies (Aug. 23); played a cappella prodigy Beca Mitchell in last year’s Pitch Perfect Base Los…

May 24, 2013, 12:27 AM EDT

What If Arrested Development Were Coming Back on YouTube? Buyers mull whether show might have kickstarted market for Web video ads

A few weeks after the NewFronts—where something like 75 shows were introduced—and what’s the most anticipated Web video series out there? Why, of course, it's Arrested Development. Of course, that’s entirely…

May 24, 2013, 12:01 AM EDT

Netflix Wants to Double Original Content by 2014 One new series already planned

In an interview with The Hollywood Reporter, Netflix chief content officer Ted Sarandos discussed “phase two” of the streaming service's foray into original content. Sarandos said he wants to double the…

May 23, 2013, 12:06 PM EDT

Arrested Development Outbuzzing House of Cards Both shows burying Netflix’s original Lilyhammer, per NetBase

The specter of House of Cards, the breakout Netflix series, hung over the NewFronts a few weeks ago. In fact, its arguable as to whether the show did more harm…

May 22, 2013, 3:04 PM EDT

Rick Astley Rules YouTube Comedy? Reggie Watts spoof taking early lead

Who's winning YouTube Comedy Week? The professionals or the natives? It's hard to tell so far. But a mix of traditional comedy chops and Rick Astley magic seem to be…

May 21, 2013, 3:36 PM EDT

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