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Live TV Declines Have Slowed, but Homes With Netflix and Hulu Watch Fewer Channels

Nielsen report looks at new viewing habits

Even with more outlets and devices competing for audiences' attention, viewers aren't moving away from live TV as much as they did a year ago, according to Nielsen's second-quarter 2016…

Nielsen Will Complete Its Total Audience Measurement Rollout by March

Agencies to get access beginning Jan. 1

Almost a year after taking the wraps off its multiplatform total audience measurement tool, Nielsen said it has set a release schedule and will complete the rollout of its total…

The People v. O.J. Simpson and Game of Thrones Dominate the 2016 Emmys

Broadcast TV left on the outside looking in, again

On the night before the 2016-17 TV season began, the television industry honored its very best shows and actors at the 68th Emmy Awards—and the broadcast networks once again found…

Is Amazon Testing Pre-Roll Promos in Prime Video?

Netflix and HBO are already doing it

When you sit down to watch Mr. Robot on Amazon Prime, does it matter if the 30- or 60-second message you have to watch first is an ad or an…

CBS All Access’ First Original Series, a Digital-Only Big Brother Spinoff, Premieres Sept. 28

One week after original's season finale on CBS

CBS All Access certainly isn't taking it easy ahead of the Labor Day weekend. One day after rolling out an ad-free version of its streaming service, the company has announced…

Smashbox Goes Behind the Scenes of a Photo Shoot in Its Foray Into VR

Digital push also includes augmented reality and new site

Plenty of iconic magazine and fashion shoots over the years have taken place at the 25,000-square-foot Smashbox Studios in Los Angeles—a Stuart Weitzman campaign shot by Mario Testino, for instance, and…

CBS All Access Is Now Offering an Ad-Free Version for $4 More per Month

But subscribers will still see ads when livestreaming

Like Hulu before it, CBS All Access is now offering an ad-free version to subscribers willing to fork over an extra $4 per month. CBS' streaming service, which gives subscribers access…

Netflix Renews Stranger Things and Releases Teaser Video for Season 2

Creators discuss the show's second chapter

Things will get even Stranger on Netflix in 2017. The streaming service has officially renewed Stranger Things, its supernatural drama that is an ode to '80s pop culture, for a second…

Olympic Roundup: U.S. Women Win Relay Gold, as Men Appeal Disqualification

Usain Bolt takes gold for last time

Team USA reached 105 medals at the Summer Olympics in Rio on Friday, keeping the nation atop the medal count. Here's what marketers need to know about the last 24…

Robert Smigel on Bringing 'Triumph the Insult Comic Dog' to the RNC and DNC for Hulu

Plus, the question his hilarious puppet wants to ask Donald Trump

In an unbelievable presidential election brimming with hilarious, incisive political comedy from late-night hosts and other comics, some of this year's best political satire came from Triumph's Election Special 2016.…

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