Twitter has opened its self-service ads platform to small businesses in United Kingdom, Ireland and Canada today, six months after debuting the same offer domestically.
So much for a smooth flight: Twitter’s public debut hit some turbulence on day two. The much-hyped Wall Street offering started Thursday, after Twitter lined up investors to sell 70 million shares at $26 a piece. Shares jumped in the opening minutes of trading to as high as $50, but that was as good as it gets.
Most investors aren’t getting the early-bird special on Twitter shares. In fact, Twitter stock will cost $26, the final price just set by the company, for banking insiders with early access.
Twitter is now open for media. The micro-messaging platform rolled out a key change to its website and app design today that will feature photos and videos more prominently in users’ feeds. Twitter photos and Vine videos will now automatically show in feeds without the added step of having to expand the content.
Twitter could be worth $48 a share, more than double what the company is likely to sell its stock for when it hits Wall Street in November, according to a new report.
That blue Twitter bird should be saying, “cheap, cheap.” The stock and value of the company are looking low to some, as the company prices shares ahead of its public offering set for early November.
Twitter just disclosed how much money MoPub makes. The messaging platform had to reveal the mobile exchange's finances as part of its disclosure to potential investors before it becomes a publicly traded company.
Twitter, which is expected to go public a month from today, grew its revenue by more than 100 percent in the third quarter, totaling $167 million in sales, according to the company's amended S-1 filing.
Jack Dorsey, Twitter’s co-founder, is about to make a fortune, but there was a time he wanted nothing to do with the almighty dollar.
Can Twitter's mobile ads explode and become a revenue bedrock like they have with Facebook? Will Twitter ever attract Facebook's herd of direct-response marketers and local businesses?