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How Commercial-Free Series Premieres Are Paying Off for Cable Networks

Convergent TV

This winter, something big has been missing from the new series premieres on TBS, Syfy and WGN America: advertisements.


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Yes, Syfy Is Really Going to Call It ‘Sharknado 3: Oh Hell No’

Convergent TV

Sharknado 3, for serious, is going to be subtitled Oh Hell No, as though the entire film was a guest on the Jerry Springer Show that just found out its [...]

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Why We’re All So Stoked for the ’90s

Brand Marketing

Beck wins the Grammy Award for Album of the Year, Missy Elliott plays the Super Bowl halftime show, and Suge Knight is up to no good. The cool kids are [...]

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As Genre Shows Go Mainstream, TV Execs Look to Novelists for the Next Hit

Convergent TV

TV network options on books have exploded. Publishers Lunch, a trade that tracks book industry deals, lists an ever-increasing number of television options over the last few years, with 2013 [...]

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TV Gets Undressed

Convergent TV

To say that this wedding is unconventional doesn’t quite capture the essence of the nuptials of reality show contestants Ashley and Alika.

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The 10 Strangest TV Promo Items We’ve Ever Received

Convergent TV

Television series fight an uphill battle to get noticed. There's not just too much content on television for even the best team of TV writers to watch it all, there's [...]